After having briefly aspired to become a professional cyclist I’ve subsequently been lucky enough to have forged a profession in and around cycling; first having built up the Cycleworks chain of cycle shops before moving onto membership organisations.
I re-joined Cycling UK (then CTC) in 2013, having previously worked for the organisation 2000 to 2008 as Commercial Manager. In the interim I was Deputy CEO with the London Cycling Campaign and Operations Manager at the Environmental Transport Association.
As Director of Influence and Engagement I am responsible for the whole member experience from developing the membership product, recruitment marketing, communications and ensuring seamless renewal and first rate customer service.
Weekends are spent on and off-road in the Surrey Hills, trying to keep up with my young sons and following the pro peloton on Eurosport.